Incognito Retail Sunglasses

About Us

A History of Incognito

1979: Incognito Eyewear was founded in Chicago as an affordable fashion eyewear company. The brand began with Vintage Dead Stock styles that were sold out of Cream magazine.

1980: Demand for Incognito Eyewear continued to increase, leading the owners to expand their space and business.

1982: Incognito’s store front opened in downtown Royal Oak, MI (the founder's home town).  A rock n’ roll inspired clothing store, specializing in band tee’s, leather jackets, funky footwear, & accessories. The eyewear business operated out of the store’s basement.



1983: Incognito Eyewear is sold all over the country from independent boutiques to major department stores.

1990’s-2000’s: Incognito’s store front became a destination shop for all things edgy and unique.

2014: Incognito closed their store front in downtown Royal Oak in order to focus on their roots of the company. The eyewear division currently is operating  in Bloomfield Hills.



The Incognito Eyewear collection can be found at specialty boutiques all over the country.

For questions or Wholesale inquires, please email us at

Do you own a store and want to create a wholesale account? Please visit or call (248) 840-8325



Woman Owned and Operated for 43 years


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